Ispirazione, passione e creatività sono i temi centrali per Erik Frenken, che è direttore creativo di Zoe Karssens dalla fine del 2020. Per la collezione autunnale 2021 abbiamo fatto appello alla mia cerchia interna, dice Erik. Ho invitato vari artisti a contribuire con espressioni, opere d'arte e materiali che ho poi messo al lavoro". La più accattivante è stata una creazione pittorica di un mio amico pittore, in cui il colore e la composizione hanno dato vita alla nostra collezione di schizzi di vernice. Gli schizzi portano una dimensione in più, distinguendo e arricchendo il materiale e l'uso del colore. La parte migliore è che siamo stati in grado di tradurre la vernice in abbigliamento utilizzando altre tecniche, così abbiamo sviluppato nuovi accessori e, per esempio, siamo riusciti a imitare gli schizzi con il ricamo.

There is no lack of inspiration and we are proud of this autumn collection, which is broad, with many different materials and high quality as the common denominator. For example, we have designed a new leather jacket that we have hand-painted. Or the embroidery on the Wikitoria Trench coat, which creates a look that is both classic and modern at the same time. One of the materials I am very happy with is the fine merino cashmere wool that we use in our different jumpers. Very comfortable and very durable. The autumn collection brings something for everyone, from the comfy home on the couch suits, to the party dresses. There is a wide choice for every occasion and for every woman. Of course the collection is based on the sustainability for which Zoe Karssen is known. We work with materials and techniques that have a minimal impact on the environment and we make sure that our clothes are not produced too far from home. Especially in Portugal, we have a number of factories that we know well and that we enjoy working with.

I am also particularly proud of the image surrounding our collection. We have chosen to further expand the cooperation with Paul Bellaart and together we have developed the Zoe Karssen image. The moving image was created by a young upcoming artist that we will hear a lot about in the coming years. We have created this collection with passion and love and we are already working on the images for the winter collection. A hint? "I'm not saying too much about it yet, but it has a lot of bling and chains and it will be an exciting collection," says Erik.

Inspiration, passion and creativity are the central themes for Erik Frenken, who's Zoe Karssens creative director since the end of 2020. For the autumn collection 2021 we appealed to my inner circle, says Erik. I invited various artists to contribute with expressions, artworks and materials that I then set to work with'. The most eye-catching was a paint creation by a painter friend of mine, in which color and composition resulted in our paint splatter collection. The splashes bring an extra dimension, distinguishing and enriching the material and use of color. The best part is that we were able to translate the paint into clothing using other techniques, so we have developed new accessories and, for example, managed to imitate the splashes with embroidery.

There is no lack of inspiration and we are proud of this autumn collection, which is broad, with many different materials and high quality as the common denominator. For example, we have designed a new leather jacket that we have hand-painted. Or the embroidery on the Wikitoria Trench coat, which creates a look that is both classic and modern at the same time. One of the materials I am very happy with is the fine merino cashmere wool that we use in our different jumpers. Very comfortable and very durable. The autumn collection brings something for everyone, from the comfy home on the couch suits, to the party dresses. There is a wide choice for every occasion and for every woman. Of course the collection is based on the sustainability for which Zoe Karssen is known. We work with materials and techniques that have a minimal impact on the environment and we make sure that our clothes are not produced too far from home. Especially in Portugal, we have a number of factories that we know well and that we enjoy working with

I am also particularly proud of the image surrounding our collection. We have chosen to further expand the cooperation with Paul Bellaart and together we have developed the Zoe Karssen image. The moving image was created by a young upcoming artist that we will hear a lot about in the coming years. We have created this collection with passion and love and we are already working on the images for the winter collection. A hint? "I'm not saying too much about it yet, but it has a lot of bling and chains and it will be an exciting collection," says Erik.

Sono anche particolarmente orgoglioso dell'immagine che circonda la nostra collezione. Abbiamo scelto di ampliare ulteriormente la collaborazione con Paul Bellaart e insieme abbiamo sviluppato l'immagine di Zoe Karssen. L'immagine in movimento è stata creata da un giovane artista emergente di cui sentiremo parlare molto nei prossimi anni. Abbiamo creato questa collezione con passione e amore e stiamo già lavorando alle immagini per la collezione invernale. Un suggerimento? "Non dico ancora molto, ma ha un sacco di bling e catene e sarà una collezione emozionante", dice Erik.